The adoption and diffusion of innovations are essential for both the development of production processes and the improvement of agricultural environmental sustainability, at any stage of the value chain.In recent years, social scientists have studied the diffusion and adoption of Thermometer agricultural innovations from different approaches, such as innovation diffusion theory, behavioral models, econometric models, social capital and social network analysis, among others.In this study we analyze the scientific literature through a bibliometric analysis based on co-citation networks, to explore the theoretical pillars and bibliographic coupling, with which we explore the current methodological research trends of the last 50 years.The conclusions drawn from this analysis are that in recent years Media Shelf agricultural researchers on adoption and diffusion have designed multivariate methods that combine diverse study approaches.This review contributes to a better understanding of theory and practice in the study of the adoption and diffusion of agricultural innovations.